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SUSTAINABILITY CAMPAIGN 

Every year, 65% of the 90 million alkaline batteries that are used in Sweden are recycled. The question is, what happens to the rest? We created and launched a box collection to inspire more people to recycle old batteries. Behind the project is the client GP Batteries in a collaboration with the Environmental Protection Agency.

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DESIGN

The boxes are designed with three different patterns with themes based on interior trends.

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NINA, ART DIRECTOR

»The website is responsive with inspiring images and graphic elements, so that more people want to stay and scroll around on the page.«

 

  

COPY TRANSLATION

»If you don't see the battery box we've really succeeded.« 

 

MISSION

75% of the content in our common batteries can be reused.

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TEAM:

NINA FRIMAN, ART DIRECTOR


CATJA BJÖRKLUND, COPYWRITER